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Know your audience: millennial women in Los Angeles
Coming to a city near you: Yahoo’s NewFront
Brands score with basketball fans in new campaigns on Yahoo Sports
Eicoff guides TV advertisers into the digital era with BrightRoll DSP
Three forces influencing the convergence of programmatic and native advertising
CPG advertisers see more efficient buying through Deal IDs
Only one set of creative assets creates stronger performance
What the U.S. markets mean for financial marketers in 2017
Emotional context could make digital ads 40% more effective
How do pharma brand marketers redefine the creative status quo?