Leader and Innovators Learn from their ideas, perspectives, skills, straight talk, flops, and wins.

Bob Scarpelli

Yahoo! Futurist: Steve Swasey
7:43
Netflix VP of Corporate Communications Steve Swasey explains the importance of word-of-mouth advertising and why it pays to listen to your audience. More »Yahoo! Futurist: Steve Swasey
Yahoo! Futurist: Bob Scarpelli
8:44
The chairman of DDB Worldwide talks about the evolution of digital advertising and why "share value" is quickly becoming the most important benchmark for … More »Yahoo! Futurist: Bob Scarpelli
Yahoo! Futurist: Rishad Tobaccowala
9:24
VivaKi's chief strategy and innovation officer explains the importance of engaging what he calls "the people's network," and how traditional notions of … More »Yahoo! Futurist: Rishad Tobaccowala
Yahoo! Futurist: Seth Godin
10:44
Best-selling author, blogger, and entrepreneur Seth Godin discusses the rapidly evolving media landscape, the future of marketing, and why it pays to have … More »Yahoo! Futurist: Seth Godin
Yahoo! Futurist Q&A: Hayzlett and Steele
8:00
Best-selling author and former Kodak CMO Jeff Hayzlett joins Yahoo! CMO Elisa Steele to discuss the evolving world of online marketing, social and mobile … More »Yahoo! Futurist Q&A: Hayzlett and Steele