This year, glitz and glamor reigned, but sponsorships paved the way Sundance has come to a close for another year. On Saturday night the festival held … More »Brands Helped Make Sundance a Success
The imagi8tion project taps Ron Howard and his daughter for creative experiment Imagine taking eight very different photographs and turning them into a … More »Spotlighting Brands at Sundance: Canon
For filmmakers, Sundance represents independence. For marketing whizzes, the word is interdependence. Each January, brand managers team up to rent out … More »Sundance Q&A: Brand Managers for Natrol, McDonald’s and Timberland
The American carmaker fuels its electric story with Hollywood tastemakers Carmaker Ford is attending the Sundance Film Festival for the first time this … More »Spotlighting Brands at Sundance: Ford
Thanks to SOREL you don't have to be at Sundance to experience Main Street Every year, more and more brands vie for consumer attention among the crowded … More »SOREL Gets Social at Sundance Film Festival
