Yahoo! helps Audi of America get on the fast track.

Building upon a century of excellence and challenging convention, Audi is constantly redefining standards in the automotive industry. Audi of America’s Director of Marketing, Stephen Berkov, counts on Yahoo! to help reach out to potential and current customers online.

Audi recognizes that today’s consumers are Internet savvy and use online research as an integral part of their car buying process. To cut through the clutter, Audi works closely with the Yahoo! automotive team to find innovative ways to connect, engage and interact with their customers. Integrated rich media programs on the Yahoo! Network help Audi effectively promote new model launches and other national programs. Behavioral and local targeting is used to ensure Audi’s ads are delivered to the right people at the right time.

As a manufacturer who constantly pushes the automotive boundries, it’s only natural their online advertising do the same. Audi sees Yahoo! as a trusted partner and is always excited to see what new solutions they can offer.