For millions of online users, sports isn’t just a daily habit, it’s an around-the-clock obsession. Today we launched an inspiring and entertaining way for sports fanatics to satisfy their need to get the latest scores, stats, and stories with the new Yahoo! Sports app (formerly known as Sportacular). Offering more content, increased speed, and enhanced personalization, the new app provides a more immersive and engaging experience for fans across the wide world of online sports.
To personalize the app’s experience for sports fans, we’ll pull in more content from the award-winning Yahoo Sports editorial team along with additional local content about their favorite teams. The new app has been designed to provide a major league mobile experience for iPhone, iPad, and Android smartphone users. That means by logging into with their Yahoo! ID, fans can sync up their sports news content across desktops, tablets, and smartphones.
Today’s launch continues our streak of turning out new and enhanced apps, such as the all-star Weather app launched on April 30, for mobile users. Scout out the new app for yourself in iOS and Android versions. For information on mobile or tablet advertising opportunities with Yahoo!, please contact your Account Representative.