How does Yahoo! Fantasy Football stay number-one with fans and brands? By always getting better. That’s why we’re releasing a new version of our mobile Yahoo! Fantasy Football app before the upcoming NFL season. Enhancements include an exciting new design and cool features that fans have clamored for, like mobile draft (draft page screen shot shown at right).
Players can now sign up, draft a team, and compete wherever they are. Since draft day can make or break a season and most of our fans play via mobile, the new version should push the user experience over the goal line and give advertisers a bunch of new ways to score with millions of highly engaged fantasy fans.
That’s not all our Fantasy Football news. This Thursday, Aug. 1, we’re kicking off a new national program with our partner NBC Sports Group called “Fantasy Football Live—Thursday Night!”.
The show will run across cable TV and digital platforms and offer sports news and analysis that Fantasy Football fans can use for the Thursday night game and to fine-tune their strategies for the weekend contests.
For more information on sponsorship and advertising opportunities on Yahoo! Fantasy Football, please contact your Yahoo! Account Representative.