Yahoo! Ad Blog

Right Media Forum Focuses on Building Closer Partnerships

San Francisco event draws 300 customers of world's largest display advertising exchange

Brian Silver, Chief of Right MediaNearly 300 customers representing the full range of digital media players---advertisers, publishers, technology providers and more--turned out for the Right Media Forum in San Francisco earlier this week and heard Brian Silver, Chief of Right Media, deliver a personal pledge to them: "Right Media is adapting and evolving to better meet your needs and to make it easier for you to do business with us."

Right Media from Yahoo! is the world's largest exchange for the buying and selling of online display advertising, serving an average of 11 billion impressions every day and conducting more than 127,000 auctions per second.  

Brian Silver, who took over as Chief of Right Media less than 90 days before this event, outlined three business priorities for 2012 to reduce complexity and cut costs for Right Media's customers:

  • innovative solutions
  • expert professional services
  • stronger collaboration  with partners

Silver also unveiled Right Media's new logo and graphical look. For full coverage on Forum presentations by Right Media's executives, please visit the Right Media Blog.

--- The Team

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