Yahoo! Ad Blog

Industry Experts to Discuss Advertising Across Screens at Yahoo! Connect Forum on Dec. 4

Register by Nov. 30 to learn how marketers can seamlessly connect with consumers across their tablets, smartphones, and connected devices.

One of the biggest challenges in digital marketing is advertising across screens to connect with online consumers who frequently jump from smartphones to tablets to laptops. How can marketers change that challenge into opportunity?

That's what the 2012 Yahoo! Connect Forum, scheduled for Dec. 4 in New York City, is all about. Hosted by Yahoo! and the Mobile Marketing Association, the event will bring together industry experts to share their ideas and insights on advertising across screens.

Be sure to register by Nov. 30 to hear presenters including Joe Ruffolo, SVP, Digital Media for ABC News; Patrick Albano, VP Sales, Social, Mobile & Innovation at Yahoo!; and Tony Marlow, Director, Strategic Insights at Yahoo!.  More speakers will be announced soon.

The event, co-sponsored by Women in Wireless and The Ad Club of New York, will be held at the New York Institute of Technology.  To register, please visit The Yahoo! Connect Forum website.

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