“The check is in the mail. “
We’ve all heard that one. But now it just might be true for advertisers, with Yahoo! Mail’s new, upgraded features and ad units.
More for users
Our new features make America’s number one email service, with an engaged audience of more than 100 million monthly users, even more attractive. New Open Applications make it easier for users to do essential stuff like sending cash via PayPal, share and edit photos, store big files, manage invitations, get birthday reminders, view updates from friends without having to visit other social media sites, IM and send SMS messages and other cool stuff. (For deets, see the Yahoo! Mail blog.
Naturally, making Yahoo! Mail more attractive for users makes it more attractive to you, the advertiser---de facto.
But we’re not done yet.Read More »from New Yahoo! Mail, New Advertising Opportunities