After a presentation, creatives feel the thrill of victory, agony of defeat, or something in between
I realized I've been watching too much Olympics when I started categorizing the reactions of winners and losers after every event---too braggy, too weepy, dances like a wounded buffalo.
For creatives, client presentations are their Olympic events, the moments of truth when they're judged as a medal winner or also-ran.
A veteran of countless presentations, our David T. Jones offers his analysis of the range of emotions that creatives feel after their big event is over. It ain't always pretty, but it's funny.
See David's full cartoon after the jump.
---David T. Jones
David T. Jones is the creator of Ad Land and chief creative officer at Third Street, an "attention agency" that he co-founded in 2009 after a long career at FCB Chicago. Ad Land has been featured in AdWeek magazine, beaucoup blogs and the book, The Creative Process Illustrated. Follow David on Twitter.
