In the ad world, January means deadlines for major industry award shows with entry processes that make home refinancing look easy. The forms, the categories, the 47-digit entry numbers. And the crazy questions that go through your head: Is this contest too hard? Too easy? Why wasn’t I nicer to that judge? Should I buy a frame for the award certificate now?
Makes you wonder, why go through all the worry and hassle? Do I really need the approval, a piece of paper, a photo in a show program to make me feel like a master of my craft? Hells, yeah! And thanks to all the little people who helped me along the way.
Wave to your adoring fans as you jump over to the full cartoon.
David T. Jones is the creator of Ad Land and chief creative officer at Third Street, an "attention agency" that he co-founded in 2009 after a long career at FCB Chicago. Ad Land has been featured in AdWeek magazine, beaucoup blogs and the book, The Creative Process Illustrated. Follow David on Twitter.