Audiences Insights about Yahoo!’s massive audience reach and key consumer segments.
There are 128.4 million adults online from the age of 18 to 49, and Yahoo! reaches 90% of this audience every month. More »
There are 25.1 million affluent consumers online from the age of 25 to 54, with a household income of more than $100,000. Yahoo! reaches 89% of this audience each month. More »
There are 54.4 million adults online from age 45 to 64 that fall into the boomer demographic. Yahoo! reaches 89% of this audience every month. More »
There are 26.4 million dads online from age 25 to 54, and Yahoo! reaches 90% of this audience every month. More »
There are 80.5 million online green consumers, and Yahoo! reaches 91% of this audience. More »
There are 63 million men online from age 18 to 49, and Yahoo! commands a 90% monthly reach of this audience. More »
There are 32.2 million moms online from age 25 to 54. Yahoo! reaches 91% of these consumers every month. More »
There are 65.3 million women online from age 18 to 49. Yahoo! reaches 90% of this audience every month.
ALREADY A YAHOO ADVERTISING CUSTOMER?
Call us at 866-747-7327,
Mon. - Fri., 7am - 4pm PT.
Have Yahoo Call You
Yes, a Yahoo sales rep can contact me »
- There’s Something Slightly Off About These Ad Creatives
- Kohl’s Invites Shoppers to “Rock the Savings” with a Full-Page Takeover on Yahoo.com
- Millennial Moms are Mega-Consumers and More Connected than Ever
- Original Video Content that Scoops the Competition
- CPG Brands Use Mobile to Engage Shoppers Before They’re in the Store
YAHOO! FUN FACT
Yahoo! Messenger has almost 2 times more users than Skype.
Yahoo! Messenger has 83 million monthly users worldwide, and Skype has approximately 43.5 million monthly users worldwide.